Automatically reward customers the moment they consent to become referral advocates. Unlike milestone rewards (earned by referring friends), activation rewards are instant — delivered right when engagement is highest.
How it works
- Configure per campaign — When creating or editing a campaign, select an activation reward from your reward catalog. Each campaign supports one activation reward.
- Customer signs up — A customer joins your referral program via a Walk-in Signup QR code or a referral link.
- Consent given — The customer checks the “I agree to become an advocate” consent box on the signup form.
- Reward delivered instantly — The system evaluates all active campaigns, finds those with activation rewards, and creates a reward for the customer immediately.
- Customer claims — The customer receives an email with a direct link to claim their reward.
What customers see
Before signing up, the join page displays a teaser showing the activation reward they’ll earn by consenting. This preview includes the reward name and description, giving customers a clear incentive to opt in.
After consenting, they receive an email with:
- The reward name and description
- A direct link to claim the reward
- Your business contact info
Key details
- Instant delivery — Activation rewards are sent immediately upon consent, not queued like scheduled notifications.
- One per campaign — Each campaign can have one activation reward. If a customer is eligible for multiple campaigns, they receive rewards from all of them.
- Grouped rewards — When multiple campaigns offer activation rewards, they’re grouped under a single claim link so the customer sees all options at once.
- Idempotent — If a customer somehow triggers the flow twice, they won’t receive duplicate rewards.
- Non-blocking — If reward delivery fails, it doesn’t prevent the customer from completing signup.
Configuration
Activation rewards are configured at the campaign level:
- Go to your campaign settings
- In the rewards section, select an “Activation Reward”
- Choose from your existing reward catalog
- Save the campaign
The reward is active immediately for all new customers who consent.
Plan availability
Activation rewards require the Starter plan or above.
| Plan | Available |
|---|---|
| Free | No |
| Starter | Yes |
| Growth | Yes |
| Pro | Yes |
Related
- Walk-in Signup — The primary way customers join and trigger activation rewards
- 2-Way Rewards — Reward both the referrer and the referred friend